SsangYong 2014 Domestic Sales Conference
Ssangyong Motor held a 2014 Domestic Sales Conference to achieve its domestic sales goal for 2014 in Seoul on January 10. About 230 people from its domestic sales department and dealers attended the event. It consisted of various programs including Excellent Awards, announcement of 2014 business plans and special lecture. Ssangyong's measures for achieving its goal are to expand business base for establishing sales system in domestic market, strengthen market-oriented strategy, and reinforce brand capacity through differentiated marketing strategy.